Tow Professional

VOL6 ISS1 2017

Tow Professional is a comprehensive publication for the towing and recovery market. It is mailed directly to more than 29,000 decision makers including owners, presidents, CEO's and principals of towing companies throughout the United States.

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ment capabilities. Tow123 also inte- grates with physical GPS units installed within 11 of Adkison's towing vehicles, offering two-way, real-time communica- tion between the dispatch team issuing job orders, and the driver and vehicle. Previously, the company was using a GPS solution, but had an ongoing strug- gle with performance. The old GPS solu- tion would drop signal, or freeze on the screen causing dispatch to lose track of trucks. "Because there was a delay in the system, we would always be late in receiving updates on a driver and vehi- cle's status," explains Donald "Marshall" Adkison, CEO of Adkison Towing. "I'd send a guy out on a job that should take 40 minutes, but the system would indi- cate he hadn't left yet. So I'd have to get on the phone and call around to locate him, only to find out he was done and pulling into the yard." The Solution Adkison Towing became a TomTom Telematics customer in May 2014. The move to the TomTom WEBFLEET SaaS solution provided Adkison with a much s t r o n g e r s o l u t i o n o f f e r i n g n e a r r e a l - t i m e G P S t r a c k i n g , c o m p r e h e n s i v e t e l e m a t i c s , d r i v e r c o a c h i n g a n d r o b u s t r e p o r t s a n d a n a l y t i c s . " U s i n g t h e c o m b i n a t i o n o f T o m T o m W E B F L E E T a n d T o w 1 2 3 , w e a r e a bl e t o t r a c k t h e l o c a t i o n o f o u r t r u c k s e v e r y 1 0 s e c o n ds , a n d e v e r y t h i n g i s t i m e s t a m pe d , " e x pl a i n s M a r s h a l l . " I f I s e n d e i gh t j o bs t o J i m m y i n t r u c k n u m be r f o u r , I ge t a ge t pr e c i s e t r a c k i n g r e c o r ds , s h o w i n g h e h a s r e c e i v e d t h e j o b, a c c e pt e d t h e j o b, i s o n s i t e , h a s e n ga ge d P T O , i s l o a de d, a n d be i n g dr o ppe d o f f i n a y a r d. T h a t k i n d o f Volume 6 • Issue 1 | www.towprofessional.com | Tow Professional 53

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